AAKER, D. (1996), Building Strong Brands, New York, Free Press.
Building Strong Brands
ADDIS, M., MINIERO, G., SCOPELLITE, I. and SOSCIA, I. (2007), ‘Creating consumption experience to build brand image’ (Conference paper prepared for the Thought Leaders International Conference on Brand Management, Birmingham Business School, 24-25 April 2007).
‘Creating consumption experience to build brand image’
ALLEN, G. (2007), ‘Place branding: new tools for economic development’, Design Management Review, 18, 60-68.
‘Place branding: new tools for economic development’
Design Management Review
18
60
68
ALLSOP, D., BASSETT, B. and HOSKINS, J. (2007), ‘Word-of-mouth research: principals and applications’, Journal of Advertising Research, December 2007, http://www.versatilesolutionsbb.com/web_documents/word_of_mouth_research_jar_dec-07.pdf (accessed 6 June 2012). http://www.versatilesolutionsbb.com/web_documents/word_of_mouth_research_jar_dec-07.pdf
‘Word-of-mouth research: principals and applications’
Journal of Advertising Research
BAKER, B. (2007), Destination Branding for Small Cities: Essentials for Successful Place Branding, London, Creative Leap Books.
Destination Branding for Small Cities: Essentials for Successful Place Branding
BALAKRISHNAN, M. (2008), ‘Dubai - a star in the east: a case study in strategic destination branding’, Journal of Place Management and Development, 1, 62-91.
‘Dubai - a star in the east: a case study in strategic destination branding’
Journal of Place Management and Development
1
62
91
BALAKRISHNAN, M. (2009), ‘Strategic branding of destinations: a framework’, European Journal of Marketing, 43, 611-29.
‘Strategic branding of destinations: a framework’
European Journal of Marketing
43
611
29
BENNETT, R. and SAVANI, S. (2003), ‘The re-branding of city places: an international comparative investigation’, International Public Management Review, 4, 70-87.
‘The re-branding of city places: an international comparative investigation’
International Public Management Review
4
70
87
BERRY, L. (2000), ‘Cultivating service brand equity’, Journal of the Academy of Marketing Science, 28, 128-37.
‘Cultivating service brand equity’
Journal of the Academy of Marketing Science
28
128
37
BERRY, L., CARBONE, L. and HAECKEL, S. (2002), ‘Managing the total consumer experience’, MIT Sloan Management Review, 43, 85-89.
‘Managing the total consumer experience’
MIT Sloan Management Review
43
85
89
BRAKUS, J., SCHMITT, B. and ZARANTONELLO, L. (2009), ‘Brand experience: what is it? How is it measured? Does it affect loyalty?’, Journal of Marketing, 73, 52-68.
‘Brand experience: what is it? How is it measured? Does it affect loyalty?’
Journal of Marketing
73
52
68
CAI, L. (2002), ‘Cooperative branding for rural destinations’, Annals of Tourism Research, 29, 726-42.
‘Cooperative branding for rural destinations’
Annals of Tourism Research
29
726
42
CARBONE, L. and HAECKEL, S. (1994), ‘Engineering customer experience’, Marketing Management, 3, 9-10.
‘Engineering customer experience’
Marketing Management
3
9
10
CHUN, R. (2005), ‘Corporate reputation: meaning and measurement’, International Journal of Management Reviews, 7, 91-109.
‘Corporate reputation: meaning and measurement’
International Journal of Management Reviews
7
91
109
CHON, K. (1990), ‘The Role of Destination in Tourism: a review and discussion’, Tourism Review, 45, 2-9.
‘The Role of Destination in Tourism: a review and discussion’
Tourism Review
45
2
9
COSHALL, J. (2000), ‘Measuring of tourists’ images: the repertory grid approach', Journal of Travel Research, 39, 85-89.
‘Measuring of tourists’ images: the repertory grid approach'
Journal of Travel Research
39
85
89
DINNIE, K., MELEWAR, G., SEIDENFUSS, K. AND MUSA, G. (2010), ‘Nation branding and integrated marketing communications: an ASEAN perspective’, International Marketing Review, 27, 388-403.
‘Nation branding and integrated marketing communications: an ASEAN perspective’
International Marketing Review
27
388
403
DRIGGS, W. and PIOTROSKI, S. (2005), Experiencing the Brand: Branding the Experience http://www.accenture.com/NR/rdonlyres/ADED252D-1128-4951-B978-D8B5DC1B61ED/0/60597_ExperiencingBrand_v1.pdf
GAGGIOTTI, H., CHENG, P. and YUNAK, O. (2008), ‘City brand management (CBM): the case of Kazakhstan’, Place Branding and Public Diplomacy, 4, 115-23.
‘City brand management (CBM): the case of Kazakhstan’
Place Branding and Public Diplomacy
4
115
23
GNOTH, J. (2004), ‘Opinion pieces: where is place branding heading’, Place Branding, 1, 12-35.
‘Opinion pieces: where is place branding heading’
Place Branding
1
12
35
GOODRICH, J. (1978), ‘The relationship between preferences for and perceptions of vacation destinations: application of a choice model’, Journal of Travel Research, 17, 8-13.
‘The relationship between preferences for and perceptions of vacation destinations: application of a choice model’
Journal of Travel Research
17
8
13
GUPTA, S., GRANT, S. and MELEWAR, T. (2008), ‘The expanding role of intangible assets of the brand’, Journal of Management Decisions, 46, 948-60.
‘The expanding role of intangible assets of the brand’
Journal of Management Decisions
46
948
60
HA, H-Y. (2002), ‘The effect of consumer risk perceptions on pre-purchase information in online auctions: word-of-mouth, and customised information’, Journal of Computer Mediated Communications, 8, http://jcmc.indiana.edu/vol8/issue1/ha.html (accessed 6 June 2012). http://jcmc.indiana.edu/vol8/issue1/ha.html
‘The effect of consumer risk perceptions on pre-purchase information in online auctions: word-of-mouth, and customised information’
Journal of Computer Mediated Communications
8
HALL, C. M. (2008), ‘Servicescapes, designscapes, branding, and the creation of place identity: south of Litchfield, Christchurch’, Journal of Travel & Tourism Marketing, 25, 233-50.
‘Servicescapes, designscapes, branding, and the creation of place identity: south of Litchfield, Christchurch’
Journal of Travel & Tourism Marketing
25
233
50
HAECKEL, S., CARBONE, L. and BERRY, L. (2003), ‘How to lead the customer experience’, Marketing Management, 12, 18-23.
‘How to lead the customer experience’
Marketing Management
12
18
23
HANKINSON, G. (2001), ‘Location branding: a study of the branding practices of 12 English cities’, Journal of Brand Management, 9, 127-42.
‘Location branding: a study of the branding practices of 12 English cities’
Journal of Brand Management
9
127
42
HANKINSON, G. (2004), ‘Relational network brands: towards a conceptual model of place brands’, Journal of Vacation Marketing, 10, 109-21.
‘Relational network brands: towards a conceptual model of place brands’
Journal of Vacation Marketing
10
109
21
HANKINSON, G. (2005), ‘Destination brand images: a business tourism perspective’, Journal of Services Marketing, 19, 24-32.
‘Destination brand images: a business tourism perspective’
Journal of Services Marketing
19
24
32
HANKINSON, G. (2009), ‘Managing destination brands: establishing a theoretical framework’, Journal of Marketing Management, 25, 97-115.
‘Managing destination brands: establishing a theoretical framework’
Journal of Marketing Management
25
97
115
HANNA, S. and ROWLEY, J. (2008), ‘An analysis of terminology use in place branding’, Journal of Place Branding and Public Diplomacy, 4, 61-75.
‘An analysis of terminology use in place branding’
Journal of Place Branding and Public Diplomacy
4
61
75
HANNA, S. and ROWLEY, J. (2011), ‘Towards a strategic place brand-management model’, Journal of Marketing Management, 27, 458-76.
‘Towards a strategic place brand-management model’
Journal of Marketing Management
27
458
76
HANNA, S. and ROWLEY, J. (2013), ‘A practitioner-led strategic place brand management model’, Journal of Marketing Management, forthcoming.
‘A practitioner-led strategic place brand management model’
Journal of Marketing Management
HENNING-THURAU, T., GWINNER, K., WALSH, G. and GRENTER, D. (2004), ‘Electronic word-of-mouth via consumer opinion platforms: what motivates consumers to articulate themselves on the internet?’, Journal of Interactive Marketing, 18, 38-57.
‘Electronic word-of-mouth via consumer opinion platforms: what motivates consumers to articulate themselves on the internet?’
Journal of Interactive Marketing
18
38
57
HOUGHTON, J. and STEVENS, A. (2011), ‘City branding and stakeholder engagement’, in K. Dinnie (ed.), City Branding: Theory and Cases, Palgrave-MacMillan, Basingstoke, 45-53.
City Branding: Theory and Cases
45
53
IKUTA, T., YUKAWA, K. and HAMASAKI, H. (2007), ‘Regional branding measures in Japan - efforts in 12 major prefectural and city governments’, Place Branding and Public Diplomacy, 3, 131-43.
‘Regional branding measures in Japan - efforts in 12 major prefectural and city governments’
Place Branding and Public Diplomacy
3
131
43
JONES, P., COMFORT, D., CLARKE-HILL, C. and HILLIER, D. (2010), ‘Retail experience stores: experiencing the brand at first hand’, Marketing Intelligence and Planning, 28, 241-48.
‘Retail experience stores: experiencing the brand at first hand’
Marketing Intelligence and Planning
28
241
48
KAVARATZIS, M. (2004), ‘From city marketing to city branding: toward a theoretical framework for developing city brands’, Place Branding, 1, 58-73.
‘From city marketing to city branding: toward a theoretical framework for developing city brands’
Place Branding
1
58
73
KAVARATZIS, M. (2012), ‘From "necessary evil" to necessity: stakeholders’ involvement in place branding', Journal of Place Management and Development, 5, 7-19.
‘From "necessary evil" to necessity: stakeholders’ involvement in place branding'
Journal of Place Management and Development
5
7
19
KELLER, K. ([1998] 2003), Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Pearson, NJ, Upper Saddle River.
Strategic Brand Management: Building, Measuring, and Managing Brand Equity
KERR, G. (2006), ‘From destination brand to location brand’, Journal of Brand Management, 13, 276-83.
‘From destination brand to location brand’
Journal of Brand Management
13
276
83
KERR, G. and JOHNSON, S. (2005), ‘A review of brand management strategy for a small town - lessons learnt!’, Place Branding, 1, 373-87.
‘A review of brand management strategy for a small town - lessons learnt!’
Place Branding
1
373
87
KOTLER, P. and GERTNER, G. (2002), ‘Country as a brand, product and beyond: a place marketing and brand management perspective’, Journal of Brand Management, 9, 249-62.
‘Country as a brand, product and beyond: a place marketing and brand management perspective’
Journal of Brand Management
9
249
62
KOTLER, P., HAIDER, D. and REIN, I. (1993), Marketing Places: Attracting Investment, Industry and Tourism to Cities, States and Nations, New York, NY, The Free Press.
Marketing Places: Attracting Investment, Industry and Tourism to Cities, States and Nations
KOZAK, M. (2001), ‘Repeaters’ behaviour at two distinct destinations', Annals of Tourism Research, 28, 784-807.
‘Repeaters’ behaviour at two distinct destinations'
Annals of Tourism Research
28
784
807
LAAKSONEN, P., LASKSONEN, M., BORISOV, P. and HALKOATO, J. (2006), ‘Measuring image of a city: a qualitative approach with case example’, Place Branding, 2, 210-19.
‘Measuring image of a city: a qualitative approach with case example’
Place Branding
2
210
19
LEHTO, X., O'LEARY, J. and MORRISON, A. (2004), ‘The effects of prior experience on vacation behaviour’, Annals of Tourism Research, 31, 801-18.
‘The effects of prior experience on vacation behaviour’
Annals of Tourism Research
31
801
18
LITVIN, S., GOLDSMITH, R. and PAN, B. (2007), ‘Electronic word-of-mouth in hospitality and tourism management’, Tourism Management, 29, 458-68.
‘Electronic word-of-mouth in hospitality and tourism management’
Tourism Management
29
458
68
MACKAY, K. and COULDWELL, C. (2004), ‘Using visitor employed photography to investigate destination image’, Journal of Travel Research, 42, 390-96.
‘Using visitor employed photography to investigate destination image’
Journal of Travel Research
42
390
96
MAZURSKY, D. (1989), ‘Past experience and future tourism decisions’, Annals of Tourism Research, 16, 333-44.
‘Past experience and future tourism decisions’
Annals of Tourism Research
16
333
44
McCARTHY, J. (2005), ‘Cultural quarters and regeneration: the case of Wolverhampton’, Planning, Practice & Research, 20, 297-311.
‘Cultural quarters and regeneration: the case of Wolverhampton’
Planning, Practice & Research
20
297
311
McCARTHY, J. (2006), ‘The application of policy for cultural clustering: current practice in Scotland’, European Planning Studies, 14, 397-408.
‘The application of policy for cultural clustering: current practice in Scotland’
European Planning Studies
14
397
408
McCARTHY, J. (2007), Partnership, Collaborative Planning and Urban Regeneration, Aldershot, Ashgate.
Partnership, Collaborative Planning and Urban Regeneration
MELVILLE, G. (1995), ‘From DP department to EDS - it is time for IT departments to consider branding’, Managing Service Quality, 5, 6-8.
‘From DP department to EDS - it is time for IT departments to consider branding’
Managing Service Quality
5
6
8
MILLER, H. (2002), Postmodern Public Policy, New York, SUNY Press.
Postmodern Public Policy
MOILANEN, T. and RAINISTO, S. (2009), How to Brand Cities, Nations and Destinations: A Planning Book for Place Branding, Basingstoke, Palgrave Macmillan.
How to Brand Cities, Nations and Destinations: A Planning Book for Place Branding
MORGAN, N., PRITCHARD, A. and PIGGOT, R. (2003), ‘Destination branding and the role of stakeholders: the case of New Zealand’, Journal of Vacation Marketing, 9, 285-99.
‘Destination branding and the role of stakeholders: the case of New Zealand’
Journal of Vacation Marketing
9
285
99
MORGAN, N., PRITCHARD, A. and PRIDE, R. (2002), ‘Marketing the Welsh diaspora: the appeal to hiraeth and homecoming’, Journal of Vacation Marketing, 9, 69-80.
‘Marketing the Welsh diaspora: the appeal to hiraeth and homecoming’
Journal of Vacation Marketing
9
69
80
MORGAN, N., PRITCHARD, A. and PRIDE, R. (2004), Destination Branding: Creating a Unique Destination Proposition, Oxford, Elsevier, Butterworth Heinemann.
Destination Branding: Creating a Unique Destination Proposition
MORGAN, N., PRITCHARD, A. and PRIDE, R. (2011), Destination Brands: Managing Place Reputations, Oxford, Elsevier.
Destination Brands: Managing Place Reputations
NOLON, J. and SALKIN, P. (2006), Land Use in a Nutshell, St. Paul, MN, Thompson West.
Land Use in a Nutshell
O'CASS, A. and GRACE, D. (2004), ‘Exploring consumer experiences with a service brand’, Journal of Product and Brand Management, 13, 257-68.
‘Exploring consumer experiences with a service brand’
Journal of Product and Brand Management
13
257
68
O'LEARY, S. and DEEGAN, J. (2005), ‘Ireland's image as a tourism destination in France: attribute importance and performance’, Journal of Travel Research, 43, 247-56.
‘Ireland's image as a tourism destination in France: attribute importance and performance’
Journal of Travel Research
43
247
56
PALMER, A. (2000), Principles of Marketing, Oxford, Oxford University Press.
Principles of Marketing
PAPADOPOULOS, N. (2004), ‘Place branding: evolution, meaning and implications’, Place Branding, 1, 36-49.
‘Place branding: evolution, meaning and implications’
Place Branding
1
36
49
PEEL, D. and LLOYD, G. (2008), ‘New communicative challenges: Dundee, place branding and the reconstruction of a city image’, Town Planning Review, 79, 507-32.
‘New communicative challenges: Dundee, place branding and the reconstruction of a city image’
Town Planning Review
79
507
32
PICKTON, D. and BRODERICK, A. (2000), Integrated Marketing Communications, New York, Prentice Hall.
Integrated Marketing Communications
PIKE, S. (2003), ‘The use of repertory grid analysis to elicit salient short break holiday destination attributes in New Zealand’, Journal of Travel Research, 41, 315-19.
‘The use of repertory grid analysis to elicit salient short break holiday destination attributes in New Zealand’
Journal of Travel Research
41
315
19
PIKE, S. (2007), ‘Consumer brand equity measures’, Journal of Travel and Tourism Marketing, 22, 57-61.
‘Consumer brand equity measures’
Journal of Travel and Tourism Marketing
22
57
61
PIKE, S. (2008), Destination Marketing: An Integrated Marketing Communications Approach, Burlington, MA, Elsevier/Butterworth Heinemann.
Destination Marketing: An Integrated Marketing Communications Approach
PINE, J. and GILMORE, J. (1998), ‘Welcome to the experience economy’, Harvard Business Review, 7, 97-105.
‘Welcome to the experience economy’
Harvard Business Review
7
97
105
PRAHALAD, C. and RAMASWAMY, V. (2003), ‘The new frontier of experience innovation’, MIT Sloan Management Review, 44, 12-18.
‘The new frontier of experience innovation’
MIT Sloan Management Review
44
12
18
PREBENSEN, N. (2006), ‘A grammar of motivations for understanding individual tourist behaviour’ (unpublished PhD thesis), Bergen, Norwegian School of Economics and Business Administration http://www.rdp87.persiangig.ir/document/zabane%20khaksary.pdf
PRYOR, S. and GROSSBART, S. (2007), ‘Creating meaning on the street: towards a model of place branding’, Place Branding and Public Diplomacy, 3, 291-304.
‘Creating meaning on the street: towards a model of place branding’
Place Branding and Public Diplomacy
3
291
304
RITCHIE, R. and RITCHIE, J. (2002), ‘A framework for industry supported destination marketing information system’, Tourism Management, 23, 439-54.
‘A framework for industry supported destination marketing information system’
Tourism Management
23
439
54
RUZZIER, M. (2010), Destination Branding, Germany, LAP Lambert Academic Publishing.
Destination Branding
SANDSTROM, S., MAGNUSSON, O. and KRISTENSSON, P. (2009), ‘Increased understanding of service experiences through involving users in service development’, European Journal of Innovation Management, 12, 243-56.
‘Increased understanding of service experiences through involving users in service development’
European Journal of Innovation Management
12
243
56
SARANIEMI, S. and AHONEN, M. (2008), ‘Destination branding from corporate branding perspectives’ (proceedings of the Conference on Corporate Communications, 6-9 June 2008, Wroxton, England), http://www.oulu.fi/cobra/papers/Saraniemi_Ahonen_CC12008.pdf (accessed 29 March 2012). http://www.oulu.fi/cobra/papers/Saraniemi_Ahonen_CC12008.pdf
‘Destination branding from corporate branding perspectives’
SCHMITT, B. (1999), ‘Experiential marketing’, Journal of Marketing Management, 15, 53-67.
‘Experiential marketing’
Journal of Marketing Management
15
53
67
SIDORKO, P. and WOO, E. (2008), ‘Enhancing the user experience: promoting a service culture through customized staff training’, Journal of Library Management, 29, 641-56.
‘Enhancing the user experience: promoting a service culture through customized staff training’
Journal of Library Management
29
641
56
SINCLAIR, R. (2004), ‘A brand valuation methodology for nations’, Place Branding, 1, 74-79.
‘A brand valuation methodology for nations’
Place Branding
1
74
79
SKINNER, H. (2005), ‘Wish you were here? Some problems associated with integrated marketing communications when promoting place brands’, Place Branding, 1, 299-315.
‘Wish you were here? Some problems associated with integrated marketing communications when promoting place brands’
Place Branding
1
299
315
SUNDARAM, D. and WEBSTER, C. (1999), ‘The role of brand familiarity on the impact of word-of-mouth communication on brand evaluation’, Advances in Consumer Research, 26, 664-70.
‘The role of brand familiarity on the impact of word-of-mouth communication on brand evaluation’
Advances in Consumer Research
26
664
70
TICKAMYER, A. (2000), ‘Spatial inequality in the future of sociology’, Contemporary Sociology, 28, 805-13.
‘Spatial inequality in the future of sociology’
Contemporary Sociology
28
805
13
TYNAN, A. and MCKECHNIE, S. (2009), ‘Experience marketing: a review and reassessment’, Journal of Marketing Management, 25, 501-17.
‘Experience marketing: a review and reassessment’
Journal of Marketing Management
25
501
17
VAN ASSCHE, K. and LO, M. (2011), ‘Planning, preservation and place branding: a tale of sharing assets and narratives’, Place Branding and Public Diplomacy, 7, 116-26.
‘Planning, preservation and place branding: a tale of sharing assets and narratives’
Place Branding and Public Diplomacy
7
116
26
WALMSLEY, D. and YOUNG, M. (1998), ‘Evaluation image and tourism: the use of personal constructs to describe the structure of destination images’, Journal of Travel Research, 36, 65-69.
‘Evaluation image and tourism: the use of personal constructs to describe the structure of destination images’
Journal of Travel Research
36
65
69
WARNABY, G. (2009), ‘Towards a service-dominant place marketing logic’, Marketing Theory, 9, 403-23.
‘Towards a service-dominant place marketing logic’
Marketing Theory
9
403
23
WARNABY, G. and DAVIES, G. (1997), ‘Cities as service factories? Using the servuction system for marketing cities as shopping destinations’, International Journal of Retail and Distribution Management, 25, 204-10.
‘Cities as service factories? Using the servuction system for marketing cities as shopping destinations’
International Journal of Retail and Distribution Management
25
204
10
WIRTZ, D., DRUGER, J., SCOLLON, C. and DIENER, E. (2003), ‘What to do on spring break? The role of predicted on-line, and remembered experience in future choice’, Psychological Science, 14, 520-24.
‘What to do on spring break? The role of predicted on-line, and remembered experience in future choice’
Psychological Science
14
520
24
ZENKER, S. and BRAUN, E. (2010), ‘The place brand centre - a conceptual approach for the brand management of places’ (paper delivered to the 39th European Marketing Academy Conference, Copenhagen, 1-4 June).
‘The place brand centre - a conceptual approach for the brand management of places’